Falken Tire Starts Social Networking




FONTANA, CA – Falken Tire, a leader in high performance tire technology, has launched www.wegetyougoing.com <http://www.wegetyougoing.com/> , a highly interactive social site developed to better connect with consumers.  The new site, launched earlier this month and developed by Falken’s internal marketing department, is a continual work-in-progress, providing visitors with updates to Team Falken which competes in Formula Drift and ALMS events, as well as driver blogs, Falken Spokesmodel updates and blogs and other opportunities in which consumers can participate, such as contests.

.Additional material, including multimedia and samples of Falken advertising, can also be accessed at wegetyougoing.com.

“Of particular interest to many Falken customers is our new ‘Falken Fanatic’ section, where visitors can join in, upload their own videos, images and artwork for a chance to win prizes, or simply to share their experiences and enthusiasm with others,” said Andrew Hoit, Director of Marketing for Falken Tire. 

“Obviously, as social networking continues to grow and plays an increasingly important role in generating leads and sales of products, we need to be on that cutting edge and expand our marketing efforts to educate as well as entertain customers on all things Falken,” Hoit added.

Falken also has unveiled its new Quick Response (QR) Code, or tag, for mobile marketing applications.  The QR Code developed by Falken’s internal marketing department is designed to specifically drive traffic to M.Falkentire.com, which will provide relevant information, from tire applications, to race results to dealer locations, to users who wish to have seamless, instant access via their smartphone or other mobile device.


Related Articles

Royal Purple Named Official Oil of 2020 Formula DRIFT Royal Purple Named Official Oil of 2020 Formula DRIFT
Formula DRIFT is pleased to announce a new partnership with Royal Purple, which will become the Official Oil of Formula DRIFT. The announcement of...
Stoptech Competition Brake Kit Stoptech Competition Brake Kit
StopTech Competition Brake Kits are engineered for popular late model, production-based racing and track day cars. Utilizing our stiffest and...
Sikky Pull Up Hydraulic Handbrake Kit Sikky Pull Up Hydraulic Handbrake Kit
The Sikky Pistol Grip E-Brake Handle was built for battle and the final product shows this through and through. Featuring a knurled urethane grip...
McLeod SFT 2000 Twin Disc Clutch McLeod SFT 2000 Twin Disc Clutch
The SFT 2000 by McLeod brings a whole new level of holding power to the street/strip twin disc clutch market. The Street Fighter Twin can hold an...
McLeod 350Z Throwout Bearing McLeod 350Z Throwout Bearing
As the CD009 transmission becomes a versatile swap in the sport compact market, McLeod has engineered the slip on 1400-25 hydraulic throwout bearing...
FTI Performance GS20 Torque Converter FTI Performance GS20 Torque Converter
With several different pump combinations this bolt together converter can be tailored to fit many applications and is designed for the sportsman...