NOS Energy Drink Announced As The Official Energy Drink of Formula Drift

NOS Energy Drink Announced As The Official Energy Drink of Formula Drift
The Black Magic Formula DRIFT Pro Championship presented by BlackVue announces a multi-year agreement with NOS Energy Drink as the “Official Energy Drink” of the Series.

"We are excited to welcome the NOS brand to the Formula DRIFT family,” said Ryan Sage, Vice-President of Formula DRIFT.  “We see this sponsorship as a great fit and we are enthusiastic about the opportunities for both parties in the future.”

NOS’ sponsorship of the Series will begin with the 2017 season and will continue for multiple years.  NOS Energy Drink is also the title sponsor for 3-time and current Formula DRIFT champion, Chris Forsberg.  The sponsorship will include NOS branding, activation, and more beginning at Round 1: Streets of Long Beach in April 2017.

“When it comes to brute speed, smoke and lock-to-lock counter steer showmanship, there is no other form of motorsport on Earth like Formula DRIFT,” said Lauren Albano, Senior Brand Manager of NOS Energy Drink.  “And NOS Energy Drink has been there right from the beginning. Just like the sport itself, NOS Energy Drink was born out of brute horsepower, fierce competition and a pedal to the metal desire to win, and we proved this in 2016 when Chris Forsberg – the very first athlete to ever join the NOS Energy Drink family – powered to his third Formula DRIFT championship. A decade in the making, it doesn’t get any more competition proven than NOS Energy Drink, Chris Forsberg and Formula DRIFT. We are proud to be partnering once again with FD as the Official Energy Drink of Formula DRIFT. Looking forward to the 2017 season!”

Visit www.formulad.com for more information.

Related Articles

March 2024 Event Calendar March 2024 Event Calendar
March 3, 2024 - Import Face Off: Ennis, TX Import Face Off: Ennis, TX Location: Texas Motorplex March 9-10, 2024: Super Lap Battle COTA, Austin,...
February 2024 Automotive Event Calendar February 2024 Automotive Event Calendar
February 04, 2024 - Import Face Off: Gainesville, FL Import Face Off: Gainesville, FL Location: Gainesville Raceway, 11211 North County Road 225,...
PAS365 Rally 2 FD (Toronto - New Jersey) - Part 1: Launch PAS365 Rally 2 FD (Toronto - New Jersey) - Part 1: Launch
For the inaugural #PAS365RALLY, we organized the Rally 2 FD, a trip from Toronto, Ontario all the way to Englishtown, New Jersey, with some...
2023 IASCA World Finals Date and Location Announced 2023 IASCA World Finals Date and Location Announced
IASCA Worldwide has set the date and location for the 2023 IASCA World Finals for both SPL and Sound Quality. The event will take place at the...
Talking To The People of ImportExpo Toronto 2023 Talking To The People of ImportExpo Toronto 2023
ImportExpo Toronto served as the indoor season opener for southern Ontario car shows of 2023. Hosted at the Better Living Center of Exhibition Place,...
Super Lap Battle - Circuit of the Americas 2023 Super Lap Battle - Circuit of the Americas 2023
Written by Donnie Roc (@r0cean11)Photography by Donnie Roc (@r0cean11)Where do I even start with this event? Race, Show, Drift. An automotive junkie's...